We offer a complete array of public relations, corporate communications and strategic PR services.
Brand recognition doesn’t happen all on its own. It takes a team to ensure that key messaging is consistent throughout all channels otherwise the brand can come across confused and muddled.
Our corporate branding efforts on behalf of Live Nation Entertainment encompassed the launch of a newly named company, promotion of a brand new web destination and a comprehensive cause-related marketing program, all of which helped establish the company as entertainment leader with a much improved reputation amongst its employees and customers.
In the fast paced, ever-changing, 24 hour news cycle, successful companies need experts on tap to guide them through the complex news landscape, or risk alienating their investors and customers.
SpinLab has created overall communications plans for Fortune 500 companies and for privately held smaller organizations. We ensure that the key messaging is identified and pushed through all the communications channels at our disposal. We are experts at executive preparation, at building relationships between key media and executives, boosting and managing executive profiles and identifying key speaking and marketing opportunities.
Every company should have a comprehensive crisis communication plan that contemplates what to do when things go wrong. In the instance an unexpected crisis arises, you’ll want an expert by your side, someone to guide your public responses and make the appropriate calls.
Our team is skilled in preparing crisis communications plans to create a strategy before things go wrong and we have successfully guided clients through all types of crises that threatened their brand reputation and bottom line. We are here to protect your vision.
SpinLab will create a comprehensive PR program which will communicate your message to your people: your fans, your employees, current and potential investors, your customers and your stockholders.
Whether it’s announcing a new hire, merger/acquisition, new product, or rebrand/transition, SpinLab leverages its deep relationships across all sectors of the media including print, television, radio and online outlets to create positive messaging opportunities for your brand. Our programs are one-of-a-kind, tailor-made for each of our clients.
Stunts & Experiences
Launching a product, tour, new brand, or business? A well-produced experiential moment can be a highly cost effective way to draw attention from the right eyeballs and kick off with a bang!
SpinLab is adept at designing the right kind of stunt or experience for your project that ladders directly in to your business goals. We have produced cocktail parties, press conferences, media/influencer events, and isolated stunts that have made waves and headlines across the world. Create a meaningful, measurable bounce off the back of a great experience, that drives revenue and brand recognition.